In 2018, Northern transitioned its card offering to Collabria Visa. With the change, Northern ran a credit card campaign. In 2019, Northern choose to do a refresh of this campaign to attract more business. The creative plan was to focus on 3 cards and highlight the benefits of each on our digital channels: 1. No Fee Cash Back – No annual fee, cashback on purchases 2. Centra Gold – Low annual fee, low-interest rate 3. Platinum – Rewards and privileges
